Introduction to Cross - Cultural
Psychology
Cross - cultural psychology is a subfield in psychology where
similarities and differences between cultures are studied. Researchers use many
of the same methods as other researchers when performing studies. Cultural
psychology is the extensive study of one culture. These extensive studies help
cross – cultural psychologists begin to understand the phenomenon associated
with several cultures. Critical thinking is important in cross – cultural
psychology. Critical thinking helps a researcher in drawing conclusions free of
bias.
Defining Cross - Cultural Psychology
Cross – cultural psychology is “the critical and comparative study
of cultural effects on human psychology” (Shiraev & Levy, 2010, p 2). Cross
– cultural psychology draws conclusions from two or more different cultures.
Cross – cultural psychologists study the diversity of cultures and the reasons
for the diversity. In using the comparative approach, psychologists study “the
links between cultural norms and behaviors” (Shiraev & Levy, 2010, p 2).
The results of cross – cultural studies are used to explain phenomenon common
in cultures. Cross – cultural psychologists study the similarities and
differences across the various cultures. Studies are used to discover
relationships between the individual and the culture. While conceptual
clarification and theoretical integrations have been developed, the field of
cross – cultural psychology still lacks a conceptual framework (Kagitcibasi
& Berry, 1989).
The
Relationship between Cultural and Cross - Cultural Psychology
Cross – cultural psychology compares two or more cultures.
Cultural psychology studies one culture extensively. Cultural psychologists
focus on the actions in culture; whereas, cross – cultural psychologists focus
on the attributes of individuals (Triandis, 2000). Cultural psychology attempts
to discover the links between culture and the psychology of those within the
culture. Cultural psychology contains the belief that mental processes are
caused by the relationship between the individual and culture. The differences
between cultural and cross – cultural psychology are apparent. Cultural
psychologists typically study cultures different from their own. Cross –
cultural psychologists study cultures not too different and often study
cultures where the difference is small (Triandis, 2000). Cultural psychology is
the ideal approach to use when a large cultural difference exist between the
researcher and participants. Alternatively, cross – cultural psychology is
ideal when a smaller cultural difference exist. Cultural psychology is best
used when the researcher knows little about the culture. Cross – cultural
psychology identifies patterns and similarities across multiple cultures. The
reliability and validity of data can be problematic in cultural psychology. The
data collected may help a researcher understand but is not useful in
prediction. Cross – cultural psychology may have problems in relation to the
ethical acceptability of methods. Not all methods may be accepted in all
cultures. The measures in cross – cultural psychology can be used various tests
to test reliability and validity. Measures in cross –cultural psychology may
also be used to predict criterion (Triandis, 2000). Cultural psychology is the
basis of which cross –cultural psychology studies may be begun.
Critical Thinking in Cross - Cultural
Psychology
Thinking is one of the most essential processes in humans (Shiraev
& Levy, 2010). Thinking is vital in learning. Thought principles, or
metathoughts, are cognitive tools used for inquiry and problem solving. These
principles are used to counteract thinking that may be biased, simple, rigid,
lazy or sloppy (Shiraev & Levy, 2010). Researchers typically use language
associated with his or her own personal values. Barnum statements and
assimilation bias are examples of obstacles in critical thinking. Barnum
statements have a “one size fits all” characteristic and therefore offer little
value to research. Assimilation bias allows information to be subjected to
distortion. Many people identify phenomenon to his or her own mental
representations. Critical thinking helps a researcher eliminate the biases
presented in humans. In order to obtain a clear understanding of culture, one
must cast aside his or her own prejudices and use critical thinking skills to
reach a clear, unbiased conclusion.
Methodology
in Cross - Cultural Psychology
Cross – cultural research has four basic goals. These goals
include description, interpretation, prediction, and management (Shiraev &
Levy, 2010). First, a researcher identifies these goals. Second, an appropriate
methodological approach is determined. Research methodology is divided into two
categories: quantitative and qualitative. Quantitative research involves the
measurement of certain aspects; whereas, qualitative research is used when
measuring variables is difficult. Examples of these difficulties include
subjects not being able to read or use the answer scales, no measurement
instrument available, variables not conceptually defined or when experiences of
researcher may influence the research (Shiraev & Levy, 2010). The two most
important statistical methods are correlation and t – test. Qualitative
research is conducted in the natural setting. Comparativist strategy focuses on
similarities and differences in measures in cultures. There are several
strategies used in choosing a sample for study. These depend on the type of
study being performed. The first strategy is availability or convenience
sampling where what is available is used. The second strategy is systematic
sampling. In this strategy, a sample is chosen based on a theory. The third
strategy is random sampling where a large sample of cultures is chosen at
random. Cross – cultural psychologists use the typical methods of
investigation, including observation, survey, experiment, content – analysis,
psychobiography, meta – analysis, and focus – group methods (Shiraev &
Levy, 2010). There are two approaches to analyzing data: absolutist and
relativist. Absolutists believe a phenomenon is the same in most cultures;
however, certain behaviors may vary. Relativists believe behavior may only be
understood within its given culture.
Conclusion
The similarities and differences across
cultures are being studied and understood in cross – cultural psychology. Using
critical thinking and research methods, psychologists are learning how
behaviors vary across cultures. Cross – cultural psychology compares and
contrasts two or more cultures in an attempt to understand behavior in relation
to culture. Psychologists use the data collected in cultural psychology studies
to aid in the study of cross – cultural psychology. Through these studies,
cultures may be better understood by those different than the culture.
References
Kagitcibasi, C., & Berry, J. W.
(1989). CROSS - CULTURAL PSYCHOLOGY: Current research and trends. Annual Review of Psychology, 40(1),
493-531.
Shiraev, E. B., & Levy, D. A.
(2010). Cross - Cultural psychology:
Critical thinking and contemporary applications (4th ed.). Boston, MA:
Pearson/Allyn Bacon.
Triandis, H. C. (2000). Dialects
between culture and cross - cultural psychology. Asian Journal of Social Psychology, 3(3), 185-195.
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